Destination N°5
Creative development for a pop up event to promote the Chanel N°5 during the holiday season. We took over a trolley in Union Square, San Francisco and created an immersive branding experience which dove into the history of N°5, the fragrance notes, and story behind the most iconic fragrance. The trolley was parked outside Macy’s Union Square and the consumers received a card at the end of their trolley journey to receive a deluxe sample inside at the Chanel fragrance counter. I created the branding for the experience, including interior and exterior graphics, signage, and invitations.
